CPV Or Pay per view - Why Two Names?

Click per view stands for CPV traffic, Ppv means pay per view traffic. There is a lot of confusion within the affiliate marketing world between the two of these. This article is meant to explain the main difference and demonstrate which term is technically correct. Before we do however, here is a quick background about the history of the term "Ppv". It came from a internet marketer who desired to align his latest solution creation with one of his older ones. So rather than calling it click per view, he tried calling it Pay per view.

Rest assured pay per view is intended for those MMA battles you watch on pay per view television, not for the name of internet marketing traffic source. The online world is stuffed with guys that try to claim they "created" things but actually virutally every thing online continues to be done just before in some way, shape or form.

If you wish to be correct, then the term to make use of is cost per view or CPV. That is the name of the traffic type, not Ppv or pay per view. CPV traffic has existed for a long time and unlike what one online marketer will have you believe, it wasn't developed in 2008. The traffic comes from ad ware that is always wrongly identified as malware. The difference between the two being adware is installed on the users computer using the viewers authorization. Spyware is a component of your computer without the viewers authorization. Both kinds are able to pop up, pop under or pop over advertisements and squeeze pages towards the corrupted viewers computers.

The ads are triggered by the users browser and therefore are shown depending on what are the user is trying to find online. That's, the software matches an ad to what the person wants. From the technical standpoint it's a brilliant idea. Why not show an advertisement for something which someone is already searching for to improve conversions dramatically. Bottomline, Click per view visitors are a very cheap and lucrative method to generate profits for online marketers of skill levels.

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